"Girl Handling POISON DART FROG In Coca Cola Commercial?" Topic

I thought I had imagined it, but it did have a girl tourist playing around with one of the most poisonous frogs known to man with her bare hands. But apparently I'm not the only one who noticed it and thought it was a bad message:

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I couldn't believe it when I saw it.

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QUESTION:
Seriously, what in the world could be Coca Cola's message behind that stunt?

Dan
PS. This is the species:
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Could Coca-cola's message be their drink is toad- ally awesome?

Perhaps more seriously, they're not worried about people handling a frog that only exists in the remote Amazon rainforests?

Saw this ad on TV just last evening and thought the same thing to myself. I shrugged it off thinking that I what I saw was just something similar because they would not use a real potentially dangerous frog. But then again, there is no such thing as bad publicity. After all we're talking about it here.

On a related note… another famous cola drink company plans to run a competing series of ads based around a Poison Fart Dog.

Dart frogs kept in captivity aren't very poisonous. As the frogs toxins comes form the local insects they eat. With it those no toxins.

Thank you, GF. A little knowledge is a useful thing.

Good call, Gunfreak

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The same thing happens with red-bellied toads and other amphibians. I had to be very careful when working with fresh arrivals from the wild. Second generation ones are perfectly fine to handle, as long as you washed your hands well before touching your eyes, mouth, etc.

Anyway, I think the commercial has the friends visiting some rain forest in Latin America and not someone's private herpetarium.

So, back to my question … what's Coca Cola's message? Go travel and feel free to handle exotic fauna without knowing what it is you're playing with? Have no fear, Coca Cola will keep you safe … and popular, and happy, and cute …

Dan
PS. That said, there are some amphibians that do not lose any of their toxicity in captivity, because it isn't directly linked to their local diet.

what's Coca Cola's message?

Clearly you did not like my "Toad-ally awesome" catch phrase (offered abpve). But (drum roll), I now reveal the slogan that will go with the Coke poison dart frog ad……

What do frogs drink?

Croak-a-cola.

Yes, of course, Things Go Better With Croak!

Their message was, "When we asked for an exotic trained animal to go with the rainforest set, we didn't say don't give us one that would be really dangerous to touch in the real world because our actors are going to treat it the way you should never treat any wild animal." Commercials show people interacting with trained wild-animal surrogates all the time. This past week I was talking about how where I grew up we would occasionally get news stories about tourists who went up to pet the cute little baby bears.

I think the hubbub is because, as a fairly rare animal, it's not reasonable to expect everyone to immediately recognize the species and the danger. So it potentially creates a risk of bad behaviour. But probably not. Really what are the odds that someone who doesn't live near the rainforest (and thus should know about the local fauna) is going to pick up and without either training and education or a guide and go there to pet frogs?

New soda ad campaign featuring the theme, "We'd Like To Teach The World To Drive." AKA have a soda and get gas.
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