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"The U.S. Navy Is 'Re-Branding' Itself" Topic


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Tango0107 Dec 2017 10:22 p.m. PST

""Forged by the Sea" – the Navy's new recruiting tagline – is being unveiled Saturday in a commercial scheduled to air during the second quarter of the annual Army-Navy football game.

This idea behind this new tagline, which is part of a larger branding effort being launched during the football game, is to represent what the Navy's top recruiter is calling "the aspirational outcome of every sailor's journey in uniform."

The "Sea to Stars" commercial airing during the CBS broadcast showcases a variety of Navy platforms, such as a submarine, an aircraft carrier, a guided-missile destroyer, a Littoral Combat Ship, an unmanned aerial vehicle and special operations sailors, including a team in SCUBA gear exiting a submerged submarine…."
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Amicalement
Armand

ScoutJock08 Dec 2017 6:08 a.m. PST

Go Army, Beat Navy!

Personal logo Saber6 Supporting Member of TMP Fezian08 Dec 2017 7:17 a.m. PST

Go Army, BEAT Navy!

jdpintex08 Dec 2017 8:38 a.m. PST

Go NAVY, Beat army!

Apache 608 Dec 2017 9:20 a.m. PST

Go Navy, Beat Army!

15mm and 28mm Fanatik08 Dec 2017 10:07 a.m. PST

Historically speaking, Navy had more star athletes in the pros than Army in the modern era (post-1950's). Roger Staubach and the NBA's David Robinson being the most famous. I remember when Running Backs Napoleon McCallum and Mike Williams (a marine) started in the NFL. Army currently has Offensive Tackle Alejandro Villanueva, who's doing a good job for the Steelers.

And let's not forget the Air Force, who gave the NFL two pretty decent defensive linemen in Chad Hennings and Bryce Fisher.

But when it comes to athletes leaving the NFL, no one beats the Army Rangers. You heard about Pat Tillman of course, but there's also Glen Coffee.

May the best team win, whichever service academy it may be.

Tango0108 Dec 2017 10:16 a.m. PST

(smile)

Amicalement
Armand

Don Perrin08 Dec 2017 11:31 a.m. PST

Go Army, Beat Navy!

Charlie 1208 Dec 2017 7:16 p.m. PST

Go NAVY, Beat army!

Tgunner08 Dec 2017 8:27 p.m. PST

ROLL TIDE!!!! Errrr.. ARMY!!

Lion in the Stars09 Dec 2017 12:30 a.m. PST

Heh. I remember at my Pass in Review (basically graduation parade for Navy Boot Camp, but we had another week before we actually left the place and couldn't be cycled back to the start of training), the Reviewing Admiral had this great big yellow Go Navy Beat Army button on his full dress uniform!

Major Mike09 Dec 2017 12:23 p.m. PST

There was Rocky Blier who played for Pittsburg who lost part of his foot to a mine in Vietnam. Go Army.

carne6809 Dec 2017 3:11 p.m. PST

I was in one of the commercials in 1995 while attending Gunners Mate 'A' School. We had 'Go Navy' on one dummy missile and 'Beat Army' on another. We put them up on the launch rails on the Mk.26 launcher while everyone stood at the rail in uniform and chanted the slogan.

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