Having just finished up doing the taxes, it was time to take a long, hard look at the future of Scale Creep Miniatures. Sadly, I am not rich yet. I know this because I do not yet have a bikini team to wait on me, nor a team of experts to advise them on ways they can be nice to me.
As I struggled to find a way to make the business more profitable, I was reminded of the many conversations I have had with gamers about their vast mountains of unpainted lead. And then it hit me.
Gamers don't buy miniatures to paint, they buy them to amass. But at the end of the day, what's in the box doesn't matter. it will just go into storage anyway. In fact, it doesn't even matter if anything is in the box. So i stole a page from Silicon Valley: vaporware.
Effective immediately, all products on the Scale Creep website have been transformed into "vapor-lead." By not shipping any actual products, this will be a huge win for my customer and the business.
The customer will never have to wait on a back order. Everything will be shipped same day. Customers will save on shipping, as we can now ship every order - no matter how large - in a single $5 USD flat-rate box. In future, science may progress to the point that "vapor-lead" may be delivered electronically. Gamers will finally be able to truly indulge in "instant gratification."
And since I won't have to actually put any product in the box, the resultant increase in margin should finally put Scale Creep Miniatures on the path to filthy-richness that I so obviously deserve.