Sherman Armored Troop Released

It breaks down this way:

For the manufacturer: Because they sell this model (and similiar) in packs of five, they know precisely what their production, shipping and other costs are. Because it's the same size box, they're only paying for the printing costs to mark it as a British product. And logistically, it simplifies things immensely. Also, they don't have to deal with gamers whining about the cost-per tank of a 3-pack of British vs. an American box. (because the cost of shipping and packaging doesn't change, it's just spread across five models instead of three.

For the Retailers: Because this is a standard sized box, stocking the shelves is simpler. They also know what their margin will be on selling this. And, because most gamers will want to build more than a single platoon-sized unit, they pretty much guarantee the purchase of a second.

For the Gamers Few will stop at one troop, at least for FoW. Buy two boxes and you've got two full troops, plus an understrength one, or you have a Squadron Command team. If one wants to run just a three-Sherman unit, then they're set. If they want to add the option of a Firefly to their troop, they're not suddenly short one regular Sherman. And, they don't have to freak out about why the Shermans in the British box are 20% more expensive than their American counterparts.