"A few years ago, a friend
of mine and I wrote a set of rules for the Napoleonic Wars, called Battles
for Empire. People told us that since no one had heard of us, we might
sell 300 copies. As it turns out, we sold well over 3000 in the U.S.,
England, and Canada. The book was glossy paper, color art (Keith Rocco)
on the cover, and over 150 photographs inside. We also published a second
book, Napoleonic Scenarios, with similar success.
"When my partner had a mid-life crisis (got divorced, remaried, quit the
Army, moved twice, and dropped off the face of the earth), I was left with
a bunch of debt and the company name."