"Why we hate to lose: using emotion to drive learning" Topic

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Tango01

18 Jan 2021 4:33 p.m. PST

…objetives

"We have to admit that winning is pretty fun. When the winning shot is played or the deal is closed or the board game ends in triumph, it's good to be the winner. You might say we all like #winning.

But as much as we love to win, even more powerfully, we hate to lose. Science tells us that the mere thought of losing $20 USD is much stronger than the happiness we experience in gaining $20. USD If I notice that you dropped a twenty in the parking lot, you will have more extreme feelings than if I said we could earn that same 20 bucks filling out a survey at the mall…"
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Amicalement
Armand

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