"How Exactly Has Star Wars Made $37 Billion?" Topic
7 Posts
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| Tango01 | 24 Nov 2014 11:52 a.m. PST |
"In 2012, George Lucas sold his company Lucasfilm to Disney for the staggering sum of $4 USD billion. Even more staggering is the $37 USD billion that Star Wars has raked in over the past 40 years. The Star Wars universe now comprises a vast array of products, from movies and TV shows to videogames and toys. But it all started with one movie, Star Wars (later Star Wars: Episode IV — A New Hope), whose modest $11 USD million budget was less than the average studio comedy at the time. The film's brash, upstart quality is part of its appeal. "It feels like an indie flick that just happens to have the most amazing, eye-popping stuff in it," says Brian Stillman, who recently directed a feature-length documentary about Star Wars toys called Plastic Galaxy. Those toys played a major role in the film's success, and helped bankroll its sequel, The Empire Strikes Back. But as with Star Wars itself, no one expected the toys to be popular. The demand caught fledgling toymaker Kenner completely off guard, and they resorted to selling empty boxes stuffed with promissory notes in lieu of actual Christmas merchandise. Even Lucas himself had no inkling about the public demand for Star Wars…"
Full article here
link Amicalement
Armand |
 Saber6   | 24 Nov 2014 12:27 p.m. PST |
with a power more powerful than the Schwartz… |
| saltflats1929 | 24 Nov 2014 12:55 p.m. PST |
I remember getting one of those "your figures will be here by Christmas" boxes back in 1977. |
| Buck215 | 24 Nov 2014 3:07 p.m. PST |
with a power more powerful than the Schwartz… The answer was provided by Yogurt himself: "Moichandising!" |
| oldhans117 | 24 Nov 2014 4:09 p.m. PST |
Any yet the movies have never made a profit. Thanks to Hollywood accounting. |
| Sargonarhes | 24 Nov 2014 5:05 p.m. PST |
And because of that funny Hollywood accounting David Prowse has never been paid for playing Darth Vader in Return of the Jedi. |
| HMS Exeter | 24 Nov 2014 5:24 p.m. PST |
I wonder if California could get into the black fiscally if they stopped tolerating the studio's smoke and mirrors accounting practices? The studios could fold and move somewhere else, but they'd be on the hook for 3 years worth of taxes. If the feds started making RICO noises the collective sphincter pucker out of Hollywood would probably register on the Richter Scale. Of course none of this has to do with Lucas. He's not "Hollywood.". But Marin County is in California too. |
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