 Editor in Chief Bill   | 24 Apr 2011 6:03 p.m. PST |
Which miniature wargaming companies would you say do a great job of promoting their product? The ones that manage to get the word out, without being annoying or in your face or doing "too much" promotion? |
| Pictors Studio | 24 Apr 2011 6:08 p.m. PST |
Games Workshop and Battlefront do a great job of promoting their product. They have rule systems that promote the product and sell the product in boxes that correspond with the units in the rules. It is a promotion style that obviously works well. |
| Pierce Inverarity | 24 Apr 2011 6:42 p.m. PST |
GZG are good at it. There's very little PR of any kind, but the enthusiasm for their stuff is massive. Basically, it's the quality, price and service themselves that are the promotion. |
| Sundance | 24 Apr 2011 8:13 p.m. PST |
Agree with Pictors: GW and BF probably can't be beat. |
| Flat Beer and Cold Pizza | 24 Apr 2011 8:19 p.m. PST |
Battlefront and Front Rank do the best job, as far as I'm concerned. The Perry twins do an "okay" job, but their failure to have photos of all their miniatures on their site can be more than a little annoying. |
| Cheomesh | 24 Apr 2011 8:56 p.m. PST |
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| Mapleleaf | 24 Apr 2011 9:12 p.m. PST |
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| Wargamer Blue | 24 Apr 2011 9:28 p.m. PST |
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| ochoin deach | 24 Apr 2011 9:29 p.m. PST |
Agreed about GW but on a far, smaller scale is Battlegames magazine.This quality mag is a bit of a one-man show. The editor, Henry, appears here & elsewhere. He presents himself as a grounded, dcent chap who you'd be glad to game with. I'm sure it's not contrived (he's too consistent for that) but I think it makes people look kindly on his product. |
| Huscarle | 24 Apr 2011 11:17 p.m. PST |
Warlord Games
Too Fat Lardies
Mantic
Reaper Miniatures
Immortal Miniatures
Aventine
Relic
Black Scorpion
Splintered Light |
| Duc de Limbourg | 25 Apr 2011 2:01 a.m. PST |
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| Derek H | 25 Apr 2011 3:16 a.m. PST |
GW and Battlefront are miles ahead of the rest. |
| Dynaman8789 | 25 Apr 2011 4:28 a.m. PST |
GHQ – pictures of almost every one of their minis on their site, and a message board. Battlefront |
| Big Nose | 25 Apr 2011 5:03 a.m. PST |
GW and Battlefront are miles ahead of the rest. They are indeed.
Shame people moan about their prices on one hand and praise their promotional efforts on the other. They are able to spend soo much on promoting their goods as they have the cash to do so, and where does that cash come from… sales! |
| Warbeads | 25 Apr 2011 5:22 a.m. PST |
Interesting that GZG is mentioned in both best and worst polls. Eye of the Beholder thing? Gracias, Glenn |
| whill4 | 25 Apr 2011 5:42 a.m. PST |
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| Valator | 25 Apr 2011 7:05 a.m. PST |
GW and Battlefront, with Warlord Games and Mantic following the bread crumb trail. Honestly though, all four are annoying, but extremely successful at moving product. The ones who aren't annoying aren't anywhere near as successful. |
| Admiral Yi Sun Sin is my Homie | 25 Apr 2011 7:31 a.m. PST |
Warlord Games is doing it well. They don't send too many e-mails but what they do send is formatted well and adverts the products succinctly. Which means I read it. Good articles on their web site. They also rented a table at every HMGS convention I've been to for the last few years. I like them just being there to talk even if they're not selling stuff directly, or at least they weren't then. Battlefront tries and looks good but their website is stupid slow. I delete GW e-mails (I haven't unsubscribed yet as I'm lazy) without even reading them because I know it'll be overpriced; I'm not sure that's promoting their products very well. |
| Angel Barracks | 25 Apr 2011 7:46 a.m. PST |
Honestly though, all four are annoying Curious..
How do they annoy you? |
| richarDISNEY | 25 Apr 2011 8:23 a.m. PST |
Black Scorpion and Free Booter Minis…
 |
| Jemima Fawr | 25 Apr 2011 9:42 a.m. PST |
Why do you NEED photos of Perry stuff? If you've bought their stuff before you know it'll be mouth-wateringly gorgeous! Ditto AB Figures. |
| emckinney | 25 Apr 2011 11:04 a.m. PST |
GZG for any brand-new products. Older products with no photos, not so much. |
| CPBelt | 25 Apr 2011 5:04 p.m. PST |
Old Glory 25s
Splintered Light
Rebel Minis
Architects of War
Reaper
Miniature-Giant Great customer service as well for them all! |
| MST3Klover | 25 Apr 2011 6:54 p.m. PST |
Love 'em or hate 'em GW and Battle Front are really good at promotion. I also think Warlord Games is good. Unfortunately I am only working from print and online sources. I'm sure there are some companies that do a great job of promotion at conventions. Some day I'd like to find out… |
| IronMike | 04 May 2011 8:05 p.m. PST |
Games Workshop, without a doubt. If I have an interest in a GW product I can to directly to their website to get information about it and see the figures both assembled and on sprues in big clear pictures. I don't have to rely on blurry third party photos in 'Big Steves groovy gaming blog' If I want to order from GW I can safely place on order online using my credit card and not have to wait for four weeks because the head of the shipping department is down with a cold. |
| Grand Duke Natokina | 04 May 2011 9:12 p.m. PST |
I am not a GW fan, but they market well.
FoW has a great product [not my scale] and they package it intelligently, using actual TO&E data for a pack of tanks or troops. Very smart.
Ambush Alley is excellent in their customer relations. They are friendly and fast. |
 20thmaine  | 05 May 2011 4:11 p.m. PST |
Can't knock GW for advertising, no siree bob. Everyone else are just amatuers (said with the best of intentions and not to be nasty) by comparison. GW's advertising budget must be at least an order of magnitude greater than their nearest miniatures rival. |
